How to write a post on Blogger like a pro

Women writing by Darius Bashar

You open the editor page, type several paragraphs, and add images. When you check the preview, instead of a neat layout, you see a cluttered, disorganized article that’s not pleasant to read.

I've been there!

Despite using WYSIWYG editors, like most CMS, writing articles on Blogger can be tricky. I often run into issues like too much space between paragraphs or misaligned images. I hope that with few tips below, you can be more familiar with the editor and able to minimize the problems you might be facing when writing on Blogger, resulting in articles that are not only pleasant to read but also visually appealing.

• If your content in the post isn't displayed as expected, try clearing the formatting. This will strip out unnecessary HTML and inline CSS applied in your editor. To clear the text formatting, select all the text you want to fix and click the Clear formatting icon on the editor toolbar. It's located at the top right corner of the post editor.

  

• Avoid copying and pasting content from external sources like websites or Word documents. Text copied from these sources is bundled with inline CSS, potentially resulting in different fonts or colors compared to the rest of your content. Consequently, you will spend extra time clearing the formatting. You can, however, use paste special to exclude all the inline styling. On Windows, you can press CTRL + Shift + V, or CMD + Shift + V on Mac. This method will remove any undesired formatting in the copy.

  Apps like Notepad or even the browser address bar can also help eliminate the inline styling in the copy.

• Press Enter before adding an image in the post editor to cater extra spaces for the next paragraph. This will ensures each paragraph starts correctly on a new line.

• Blogger will automatically generate various alternative dimensions for each image we uploaded. Check the width of your blog content area and try to match it with the width of the image that Blogger generates. For instance, if your article column is 720px wide, consider using images sized around 1440px (2x the width of the column) and select 'Original size' for embedding. Use tools like Tinypng for image compression to maintain quality while effectively reducing file sizes. This approach ensures an optimal balance between image resolution and site performance.

• Don't align the image to the side. Aligning images to the left or right can disrupt the natural flow of text, making it harder for readers to follow the content smoothly. Additionally, left or right-aligned images can create an unbalanced look and potentially cause layout issues on smaller screens. Instead, try to center your image within a post or attach full-width images. This ensures that the content remains consistent across different screen sizes and can enhance the reading experience without disrupting text flow.

In conclusion, effective content should be visually appealing and informative. To bring a positive impact, try to write content that resonates with your readers—prioritize human engagement over search engine optimization. Content crafted for human readers is more likely to meet your reader's needs and concerns, building trust and credibility. This approach enhances user engagement and can improve your search engine rankings. Trust me, today's search engines are capable of understanding natural language and will reward content that aligns with user intent.